Smaller-format and speciality retailing is flourishing, and 2018 is the year that startup and established retailers alike will embrace the pop-up retail concept. This February 15, Stephen Brooks, a global consultant who specializes in helping retail pop-up entrepreneurs achieve success, will lead a fact-filled seminar, “7 Secrets to Success in Pop-Up Retailing,” at Concordia University in Chicago, Illinois.
Global Pop-Up Expert Steve Brooks appeared live on national TV providing some great advice and insights for retailers.
“Shoppers are becoming bored with going into shopping malls and seeing the same stores in the same locations,” said Brooks. “Pop-up electrifies the consumer’s need for excitement and diversity, and brings some community spirit back to the mall.
Find out more about what Steve had to say by reading the full article here.
Pop-Up retail expert Steve Brooks has featured in a Your Commerce article online, sharing his concerns for retailers and how they can overcome some of today’s major retail challenges.
In the article, Steve shares over 35 years of experience including how to chose the best location, merchandising and much more.